Costs & Infrastructure

Running a live-commerce video platform in production means paying to deliver one seller’s broadcast to every viewer watching it — not paying for a symmetric video call. That single fact shapes the whole cost model: the dominant line is delivery (bandwidth to the audience), and the biggest lever in the entire bill is how you deliver. Over […]

Every WebRTC conversation eventually arrives at the same question: what is this actually going to cost us? It’s a reasonable question that gets surprisingly evasive answers. Vendor pricing pages show “contact us for enterprise pricing.” Blog posts compare sticker prices without accounting for egress fees, support tiers, or the engineering hours required to hold a […]

Total cost of ownership (TCO) is one of the crucial parts of the IT products, including video conferencing solutions. To get a great income and KPI, an audit of the existing products should be held. In this article, we will check the TCO components list and suggest the ways of improving it, by conducting an […]

The COVID-19 pandemic drove unprecedented growth in video conferencing across 2020 and 2021. On Google’s Q1 2020 earnings call, CEO Sundar Pichai said the company was adding roughly 3 million new Meet users a day, had seen usage grow about thirty-fold since January, and had passed 100 million daily meeting participants. A Google engineering blog […]

The porn industry is a huge one, but how big it actually is? Let’s find out taking a look at Pornhub’s metrics

If you are a cyclist yourself, you have probably heard about Peloton. We have calculated their streamign expenses.

The hype train have moved Clubhouse to the 1-st place in the App Store. Let’s see how it works inside.

When it comes to Google, there are no small numbers. The same applies here. Find out how much Google spends on its photo storage.

Zoom got to the top of the video-chat niche during the pandemic. Let’s find out how much they spend.

The well-known and popular platform takes a ton of resources and efforts to maintain. We calculated how much they spend.

Running live-streaming infrastructure at Twitch’s scale costs an estimated $3–4 million per month (2026). At roughly 2.1 million average concurrent viewers and ~1.5 billion hours watched per month, data delivery (CDN/egress) is the dominant line at ~$1.5–2M/month, and server compute — driven mostly by live video transcoding — adds ~$1–1.5M/month. At this scale, bandwidth, not […]

What is HQ Trivia? The HQ app revolutionized mobile gaming with live trivia contests and interactive features. HQ Trivia is a fun and exciting mobile game that feels like a live TV quiz show. It became very popular when it launched in 2017, attracting players from all over the world. HQ Trivia hosts live games […]

Last year saw the release of the highly popular trivia game: HQ Trivia. In fact, it now attracts over 1 million players per game. The company behind that game has recently raised $15 million in new funding raising their value to $100MM. What a great success! The Internet has flooded with questions: What is the secret behind […]