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The Hidden Infrastructure Costs of Telehealth Platforms (And How to Control Them)

The Hidden Infrastructure Costs of Telehealth Platforms (And How to Control Them)

Telehealth 23 Jun Maryna Poplavska

Most telehealth founders carefully plan for the obvious expenses — development time, software licensing, and marketing costs. Then the AWS bill arrives three months after launch and resets every as...

Healthcare Compliance Readiness: A Guide for Telehealth Startups

Healthcare Compliance Readiness: A Guide for Telehealth Startups

Telehealth 23 Jun Maryna Poplavska

Funding rounds and enterprise sales contracts share a common inflection point: the moment a potential investor or customer asks for your security documentation. For telehealth startups, this moment a...

How to Build a Scalable Healthcare Marketplace Platform

How to Build a Scalable Healthcare Marketplace Platform

Telehealth 23 Jun Maryna Poplavska

A simple appointment booking system is a solved problem. Calendar availability, time slot selection, confirmation email — dozens of off-the-shelf tools handle this adequately. A healthcare marketpl...

Why WebRTC Projects Fail: 5 Common Problems in Production

Why WebRTC Projects Fail: 5 Common Problems in Production

Telehealth WebRTC 23 Jun Maryna Poplavska

You've built a real-time communication feature that includes video calls, screen sharing, and live collaboration. It worked in the demo. But now users are dropping calls, mobile devices fail to conne...

How to Meet KBV Certification Requirements for Video Consultations

How to Meet KBV Certification Requirements for Video Consultations

Telehealth 23 Jun Maryna Poplavska

If you're building a video therapy platform for the German market, KBV certification isn't a checkbox at the end of your roadmap. It's a constraint that shapes every major architecture decision from ...

How to Choose Telemedicine Video Infrastructure

How to Choose Telemedicine Video Infrastructure

Telehealth 23 Jun Maryna Poplavska

Video infrastructure is one of the most consequential technology decisions a telemedicine CTO makes — and one of the most frequently regretted. The teams that regret it fall into two camps. The ...

P2P vs SFU for Telemedicine: When Direct Connections Beat Media Servers

P2P vs SFU for Telemedicine: When Direct Connections Beat Media Servers

Telehealth 23 Jun Maryna Poplavska

Every telemedicine video platform eventually confronts the same architectural fork: should media flow directly between participants, or should it route through a server? It sounds like a purely te...

Adding AI to Live Telehealth Calls: What Actually Works in Production

Adding AI to Live Telehealth Calls: What Actually Works in Production

AI & Machine Learning Telehealth 23 Jun Maryna Poplavska

The pitch for AI in telehealth is compelling: real-time transcription that auto-populates clinical notes, live translation that eliminates language barriers between patients and practitioners, and am...

Cross-Platform Mobile for Healthcare: Where React Native Breaks and How to Fix It

Cross-Platform Mobile for Healthcare: Where React Native Breaks and How to Fix It

Telehealth 23 Jun Maryna Poplavska

React Native is a reasonable default choice for healthcare mobile apps. One codebase, two platforms, a large ecosystem of libraries, a hiring pool that's easier to tap than Swift or Kotlin specialist...

How to Build Clinical Training Platforms That Work for Educators and Clinicians

How to Build Clinical Training Platforms That Work for Educators and Clinicians

E-Learning Telehealth 14 May Maryna Poplavska

Clinical training platforms sit at an intersection that most software teams approach from only one direction. Teams with e-learning backgrounds underestimate the complexity of healthcare video. Teams...

How to Design GDPR-Compliant Healthcare Video Architecture

How to Design GDPR-Compliant Healthcare Video Architecture

Telehealth 14 May Maryna Poplavska

GDPR compliance in healthcare video is one of those problems that looks manageable from a distance and reveals its depth only once you're inside it. A general understanding of data protection princip...

How to Predict WebRTC Call Failures Early

How to Predict WebRTC Call Failures Early

Telehealth WebRTC 14 May Maryna Poplavska

The worst way to find out your WebRTC platform has a quality problem is from users. By the time someone files a support ticket or leaves a negative review, dozens of other users have quietly given up...

Telehealth Solved Video Calls — Now Voice AI Is the Real Challenge

Telehealth Solved Video Calls — Now Voice AI Is the Real Challenge

AI & Machine Learning Business Insights 14 May Maryna Poplavska

Telehealth platforms have solved the "video visit" problem. Most can reliably connect a patient and a clinician over a stable video stream. However, the industry's next frontier isn't about call qual...

WebRTC Costs in 2026: What CTOs Actually Pay (and What They Miss Until It’s Too Late)

WebRTC Costs in 2026: What CTOs Actually Pay (and What They Miss Until It’s Too Late)

WebRTC 14 May Maryna Poplavska

Every WebRTC conversation eventually arrives at the same question: what is this actually going to cost us? It's a reasonable question that gets surprisingly evasive answers. Vendor pricing pages s...

Why Telehealth Platforms Are Quietly Moving Beyond WebRTC

Why Telehealth Platforms Are Quietly Moving Beyond WebRTC

Telehealth 08 May Maryna Poplavska

A protocol transition is coming in real-time communications, and most telehealth engineering teams haven't begun thinking about it yet. That's understandable — WebRTC still works, your stack is sta...

What Telehealth Platforms Miss About Call Quality Monitoring

What Telehealth Platforms Miss About Call Quality Monitoring

Telehealth WebRTC 08 May Maryna Poplavska

Most telehealth engineering teams know their platform is "up." What they don't know — until a clinician files a complaint or a patient drops off mid-visit — is whether it's working well. The g...

The Telehealth Migration Playbook: How to Move Off Twilio or Vonage Without Breaking Your Product

The Telehealth Migration Playbook: How to Move Off Twilio or Vonage Without Breaking Your Product

Telehealth 08 May Maryna Poplavska

If you're reading this, you're probably already past the "should we migrate?" question. Maybe Twilio sent a deprecation notice on a product you rely on. Maybe your per-minute costs crossed a threshol...

The Healthcare WebRTC Testing Stack: How to Catch Quality and Compliance Failures Before Your Auditor Does

The Healthcare WebRTC Testing Stack: How to Catch Quality and Compliance Failures Before Your Auditor Does

Telehealth WebRTC 08 May Maryna Poplavska

Most WebRTC testing content covers one problem: Does the call work? Functional tests, load tests, and network simulation — the engineering discipline of verifying that audio and video flow reliably...

AI Video Enhancement for Telehealth: Improving Low-Bandwidth Consultations

AI Video Enhancement for Telehealth: Improving Low-Bandwidth Consultations

AI & Machine Learning Telehealth 08 May Maryna Poplavska

Telehealth has become a cornerstone of modern healthcare delivery. Since the pandemic accelerated its adoption, millions of patients worldwide now rely on video consultations for everything from rout...

How to Design Role-Based Access for Healthcare Platforms

How to Design Role-Based Access for Healthcare Platforms

Telehealth 07 Mar Maryna Poplavska

Healthcare platforms operate in a uniquely complex permission landscape. A single patient record might be accessed by the patient themselves, their primary care physician, a consulting specialist, a ...

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